Hiring Women for the Skilled Trades

Ep. 11: Hiring Women for the Skilled Trades

Don’t underestimate the positive impact of hiring women for the skilled trades. Anne Pfleger, CIT, is the former President of the National Association of Women in Construction (NAWIC), an organization whose mission is to advance the development of women working in the construction industry.

She is also currently the Director of Operations at Hancock Structural Steel in Findlay, Ohio. In this episode, she talks with me about the evolving landscape of the trades and sheds light on the truth behind the male-dominated label.

We discuss the increasing presence of women in construction and highlight the immense opportunities available for women in this thriving industry. Ann reveals practical strategies for companies to embrace diversity and inclusion and provides the steps that businesses can take to recruit and retain more women in their workforce.

This episode challenges preconceived notions and encourages listeners to rethink the construction industry’s dynamics. We share success stories and encourage both women and men to embrace diversity and collaboration in construction.


[2:37] Why is the construction industry no longer male-dominated?
[5:35] There is a lot of opportunity for upward mobility for women in the trades.
[9:03] Why it’s important to have a woman at every career fair or trade show.
[12:00] Get them to apply, get to the interview part, and then be able to get to know the people.
[14:28] How do you support women in the industry?
[17:20] Don’t just talk to the women. Talk to your employees.
[19:58] Women want to be there and they know what they are walking into.
[22:32] How can we attract more women to the trades?

Are you looking to attract top talent, speed up the hiring process, and improve retention?

Learn how my Core Fit Hiring System can get you your desired results by visiting CoreMatters.com/our-process.




National Association of Women in Construction (NAWIC)