Unlocking the Potential of Hourly Workers

Unlocking the Potential of Hourly Workers
Ep. 59:
Unlocking the Potential of Hourly Workers


In this conversation, Ryan Englin interviews Michael Fortinberry, the CEO and Founder of Protiv, a software platform that helps motivate and incentivize performance from hourly workers. They discuss the myth of hourly pay and the challenges of motivating blue-collar workers.

Michael explains how linking incentives to performance can create motivation, engagement, and enthusiasm among hourly workers. He shares practical examples of implementing rewards and the positive impact it can have on productivity and quality.

They also discuss the cultural shift required and the role of technology in simplifying the implementation process. Overall, the conversation highlights the importance of valuing employees and driving change in the construction industry.


  • Linking incentives to performance can create motivation, engagement, and enthusiasm among hourly workers.
  • Digital time tracking is essential for implementing variable incentives based on performance.
  • Rewarding workers based on their performance can lead to increased productivity, improved quality, and cost savings.


01:33 Challenges and Complexity of Change

03:03 Practical Implementation of Rewards

04:04 Motivating Workers with Incentives

06:20 Motivating Top Performers

07:15 Maintaining Quality and Efficiency

08:48 Translating Bonuses into Value

09:25 Weekly Pay and Individual Recognition

10:24 Recruiting and Retaining Top Performers

11:41 Changing the Compensation Culture

13:37 Cultural Shift and Conflict Resolution

16:16 Simplifying Implementation with Software

19:26 Valuing Employees and Driving Change

Connect With Michael

Website: https://www.protiv.com

LinkedIn: https://www.linkedin.com/in/michaelfortinberry/

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About the Host

Ryan Englin is passionate about supporting blue collar companies to build amazingly productive companies by hiring the right people. Growing up, he saw his own father working 12-hour shifts and weekends as an owner/operator, witnessing firsthand the struggles that these companies have in hiring quality frontline employees.

His company, Core Matters, provides coaching and training on attracting, hiring, and retaining rock star employees. Using his proven process, the Core Fit Hiring System, small and midsize businesses learn how to start hiring better people, faster.

- Ryan Englin | CEO

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